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Instagram introduces automatic restrictions for teens signing up as adults

Meta is rolling out its age-detection technology globally to identify teens on social media platform Instagram. Users who create accounts using fake age verification will now face restrictions.

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Instagram introduces automatic restrictions for teens signing up as adults

Until now, millions of underage teens were able to open Instagram accounts by misrepresenting their age as older. Meta is now rolling out its artificial intelligence (AI) powered age verification technology worldwide to prevent this.

Meta has begun deploying its age estimation technology globally to detect teens who create Instagram accounts using adult birthdates. The company will use the system to automatically place teen users into restricted protection settings. Users under the age of 18 who opened accounts with falsified ages, particularly in Turkey, will face strict restrictions.

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Instagram takes action against fake age verification

The global rollout follows Meta's settlement in a lawsuit filed by attorneys general across the US claiming that its platforms negatively affect teen mental health. The age verification system was introduced earlier this year in the US, the UK, the European Union, and Brazil.

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Visual analysis and post signals to be monitored

The AI-powered system analyzes various account activities alongside visual data to estimate users' real ages. Signals such as birthday celebration posts and mentions of school grade levels are tracked. Profiles identified as belonging to teens despite being registered with adult birthdates are automatically moved to Teen Account protections.

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When Teen Account protections are activated, the platform limits who users can interact with, what content they can see, and how much time they can spend on the app. Meta stated that more teens have been placed under age-appropriate protections since the technology launched, reporting positive results.

Apple data and new steps for accounts under 13

The technology is supported by additional methods across different countries. In Australia, Meta will begin testing Apple's age range signal as a supplementary tool to determine user age. This feature relies on an optional setting that parents can select when setting up an iPhone to specify the user's age.

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Meta also announced that parents in the US will receive a video notification explaining the work on Teen Accounts on Instagram later this month. The notification will also explain how parents can check how teens benefit from protections on the platform. The company stated that the age estimation technology continues to expand on Facebook and will launch globally on Threads later this year. Finally, the company noted that it is working on more advanced technology to detect accounts that may belong to children under 13.

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This article was translated from Turkish. Read the original article in Turkish.